Your Funnel: Inputs
Current Performance Metrics
Prospect Visitors (minus customers; Login)
Conversion to leads (%)
Leads to Opportunities Rate (%)
Opportunity to Close Rate (%)
Average Deal Size ($)
1mind investment
1mind impact
% expected lift in top of funnel to leads
Relative increase, e.g. 20% means going from 5% to 6%
Current State
Leads
2,000
Opportunities
400
Closed Won
20
Monthly Revenue
$1,000,000
Annual Revenue
$12,000,000
Projected State
New Leads
2,400
New Opportunities
480
New Closed Won
24
New Monthly Revenue
$1,200,000
New Annual Revenue
$14,400,000
1mind impact
Incremental Leads
400
Incremental Opportunities
80
Incremental Closed Won
4
Incremental Revenue
$2,400,000
ROI Multiple
16X
Payback Period
< 1 month